SERGIO VAZQUEZ

SERGIO VAZQUEZ

Projects
Physioworks
Health Group

Design and build Physioworks visual presence to promote their clinics and to engage with their existing customers.
My role

Visual and Graphic Designer

Skills

Graphic Design
UI Design
Motion Graphics
Illustration
Web Design & Development
WordPress
HTML
CSS
Video Editing
Client liaison

Tools

Photoshop
Illustrator
InDesign
Adobe Animate
After Effects
Google Analytics

DELIVERY

Designs for print
Animations
Website design
Email templates
Videos

1.  Introduction

ABOUT PHYSIOWORKS HEALTH GROUP

Physioworks Health Group have been providing physiotherapy and allied health care services to the inner & southeastern corridor of Melbourne for 30 years. Current clinics include Berwick, Camberwell, Cranbourne and Pakenham.

MY WORK

I initially started working with the Physioworks Health Group to design a printed brochure to advertise their services. The quality of my work was quickly recognised and I was asked to assist them with all of their printed requirements, including some of their internal communications and stationery. The scope of my work grew to include their online presence in the form of their website, which I designed and manage, and a YouTube channel with animations and videos which I create and/or edit.

Physioworks Health Group

2.  Print

Information brochure

Front

Physioworks brochure - front
inserts

Printed front and back, these were included in the main brochure with information about each clinic and their physiotherapy services.

Physioworks Camberwell insert - front
Physioworks Camberwell insert - front
Physioworks insert - front
Physioworks insert - back
Stationery

Letterhead and business cards.

Physioworks letterhead
Physioworks business card - front
Physioworks business card - back
Promotional material

Magnets, banners and water bottles.

Physioworks pull-up banner
Physioworks fridge magnet - Camberwell
Physioworks tear drop banner
Physioworks tear drop banner
Physioworks pull-up banners
Physioworks water bottles

3.  Web & Digital

Physioworks Health Group
Physioworks Websites

My web work with Physioworks included the design and development of 5 websites, one for each of their clinics and a Group one. I used Figma for the initial designs and for the final development and construction I used WordPress. I also set up their SEO and Google Analytics tracking.

Physioworks Group homepage
PWG web - Home
PWG web - Meet the team
PWG web - Meet the team
Physioworks Web - Meet the team
PWG web - Meet the team bio
PWG web - Contact us
PWG web - Contact us

4.  Animation and Video

Animations

For the past several years I have created a yearly Christmas animation for Physioworks. The animation is hosted in Physioworks YouTube channel and is shared with their clients via a special newsletter. I created the animations using Adobe Animate and After Effects.

Physioworks Santa
Videos

Physioworks also has a range of ‘How to’ videos on their YouTube channel. For some of these I created the graphics and produced the finale editing using After Effects.